Privacy policy regarding the processing of personal data


We consider ensuring the right to personal data protection as a fundamental commitment of Fermag, therefore we will dedicate all necessary resources and efforts to process your data in full compliance with Regulation (EU) 2016/679 ("General Data Protection Regulation" or " GDPR ”), as well as with any other legislation applicable on the Romanian territory. As one of the essential principles of this legal framework is transparency, we have prepared this document to inform you about how we collect, use, transfer and protect your personal data when you interact with us about products and services. including our website or mobile applications.

We reserve the right to periodically update and modify this Privacy Policy to reflect any changes to the way we process your personal data or any changes to legal requirements. In the event of any such change, we will display on our website the modified version of the Privacy Policy, for which reason please check the content of this Privacy Policy periodically.



Who we are and how you can contact us


Fermag is the trade name of HU-RO S.R.L., a legal entity, having its registered office in Sansimion, Jud. Harghita with serial number in the Trade Register J19 / 586/1994, unique fiscal registration code RO5874966 (hereinafter "Fermag" or "we"). For the purposes of data protection legislation, we are an operator when we process your personal data.

As we are always open to your opinions, as well as to provide you with any additional information you may need regarding the processing of your data, we encourage you to contact the Fermag Data Protection Officer at contact.fermag@gmail .com or by mail or courier at Sansimion No. 79, Harghita County, - with the mention: in the attention of the Fermag Data Protection Officer.


What categories of personal data do we process


In general, we collect your personal data directly from you, so you have control over the type of information you provide to us. By way of example, we receive information from you as follows:

When you create a Fermag account, send us: e-mail address, name and surname;

Within your personal page (My Account) from the Fermag platform you can add additional information, such as: gender, mobile phone number, landline number, date of birth, delivery addresses, alternative e-mail address, bank card details, etc. .;

When you place an order, you provide us with information such as: the desired product, name and surname, delivery address, billing details, payment method, telephone number, bank card details, etc.

We also offer you the opportunity to register on the Fermag platform through your Facebook or Google account. If you opt for one of these options, you will be directed to a page managed by Facebook Inc / Google LLC, where they will inform you about the transfer of your data to Fermag.

We may also collect and subsequently process certain information about your behavior while visiting our website or using your smartphone application, in order to personalize your online experience and provide you with offers tailored to your profile. we invite you to find out more details in this regard by consulting the section on the purposes of processing below.

On our website and in the smartphone application we can store and collect information in cookies and similar technologies, according to the Cookies Policy.

We do not collect or otherwise process sensitive data, included by the General Regulation on data protection in special categories of personal data. We also do not want to collect or process data from minors under the age of 16.


What are the purposes and grounds of processing


We will use your personal data for the following purposes:


1. To provide Fermag services for your benefit.


This general purpose may include, as appropriate, the following:


a) Creation and administration of the account within the Fermag platform;


b) Order processing, including taking over, validating, shipping and invoicing;


c) Solving cancellations or problems of any kind related to an order, the goods or services purchased;


d) Returning the products according to the legal provisions;


e) Reimbursement of the value of the products according to the legal provisions;


f) Providing support services, including providing answers to your questions about your orders or Fermag goods and services.


The processing of your data for these purposes is in most cases necessary for the conclusion and execution of a contract between Fermag and you. Also, certain processing subject to these purposes is required by applicable law, including tax and accounting legislation.


2. To improve our services


We always want to offer you the best online shopping experience. For this, we may collect and use certain information about your Buyer's behavior, we may invite you to complete satisfaction questionnaires subsequent to the completion of an order or we may conduct, directly or with the help of partners, studies and market research.


We base these activities on our legitimate interest in conducting business, always taking care that your fundamental rights and freedoms are not affected.


For marketing


We want to keep you informed about the best offers for the products / services that interest you. In this sense, we can send you any type of message (such as: e-mail / SMS / telephone / mobile push / webpush / etc.) Containing general and thematic information, information on similar or complementary products to those that you have purchased them, information on offers or promotions, information on products added in the "My Account / Cart" section or the "Account / Favorites" section or you have shown interest in purchasing them, as well as other commercial communications such as research market and opinion polls and we can display personalized recommendations on the website and in the smartphone application. In order to provide you with information of interest to you, we may use certain data regarding your buyer behavior (eg products viewed / added to the wishlist / purchased) to create a profile for you. We always make sure that these processing is carried out in compliance with your rights and freedoms and that the decisions taken based on them have no legal effect on you and do not affect you in a significant way.


In most cases, we base our marketing communications on your prior consent. You can change your mind and withdraw your consent at any time by:


- Accessing the unsubscribe link displayed in the messages you receive from us; or through


- Contacting Fermag using the contact details described above.


In certain situations, we may base our marketing activities on our legitimate interest in promoting and developing our business. In any situation where we use information about you for our legitimate interest, we take care and take all necessary measures to ensure that your fundamental rights and freedoms are not affected. However, you can ask us at any time, by the means described above, to stop the processing of your personal data for marketing purposes, and we will process your request.


4. To defend our legitimate interests


There may be situations in which we use or transmit information to protect our rights and business. These may include:


- Measures to protect the website and users of the Fermag platform against cyber attacks:

- Measures to prevent and detect fraud attempts, including the transmission of information to the competent public authorities;

- Measures to manage various other risks.


The general basis of these types of processing is our legitimate interest in defending our commercial activity, it being understood that we ensure that all the measures we take guarantee a balance between our interests and your fundamental rights and freedoms.

Also, in certain cases we base the processing on legal provisions such as the obligation to ensure the protection of goods and values ​​provided by the applicable legislation in this matter.


As long as we keep your personal data


As a general rule, we will store your personal data as long as you have an account on the Fermag platform. You can request us to delete certain information or close your account at any time and we will comply with these requests, subject to the retention of certain information, including after closing the account, in situations where applicable law or our legitimate interests so require.

To whom we transmit your personal data

As the case may be, we may transmit or provide access to certain personal data of yours to the following categories of recipients:

- courier service providers;

- payment / banking service providers;

- marketing / telemarketing service providers;

- market research service providers;

- insurance companies;

- IT service providers;

- other companies with which we can develop joint programs for offering our goods and services on the market.

If we have a legal obligation or if it is necessary to defend a legitimate interest, we may also disclose certain personal data to public authorities.

We ensure that access to your data by third parties under private law is made in accordance with the legal provisions on data protection and confidentiality of information, based on contracts concluded with them.

In which countries do we transfer your personal data

We currently store and process your personal data in Romania.

However, we may transfer certain of your personal data to entities located in the European Union or outside the Union, including in countries for which the European Commission has not recognized an adequate level of protection of personal data.


We will always take steps to ensure that any international transfer of personal data is carefully managed in order to protect your rights and interests. Transfers to service providers and other third parties will always be protected by contractual commitments and, where applicable, by other guarantees, such as standard contractual clauses issued by the European Commission or certification schemes, such as the Privacy Shield for the protection of personal data. transferred from within the EU to the United States.


You can contact us at any time, using the contact details set out above, to find out more information about the countries where we transfer your data, as well as the guarantees we have put in place regarding these transfers.


How we protect the security of your personal data


We are committed to ensuring the security of personal data by implementing appropriate technical and organizational measures, according to industry standards.

The transmission of your personal data is done using state-of-the-art encryption algorithms and stored on secure servers, while ensuring data redundancy.

To make payments we use the services of the Netopia payment processor. Any payment information is encrypted using HTTPS technology with TSL 1.2 encryption.

Despite the measures taken to protect your personal data, we warn you that the transmission of information via the Internet, in general, or through other public networks, is not completely secure, there is a risk that the data will be seen and used by third parties. unauthorized parties. We cannot be held responsible for such vulnerabilities in systems that are beyond our control.


What rights do you have


The General Data Protection Regulation will recognize a number of rights in relation to your personal data. You may request access to your data, the correction of any errors in our files and / or you may object to the processing of your personal data. You can also exercise your right to complain to the competent supervisory authority or to go to court. Depending on the case, you may also have the right to request the deletion of your personal data, the right to restrict the processing of your data and the right to data portability.

More information about each of these rights can be obtained by consulting the list below.

In order to exercise your rights, you can contact us using the contact details set out above. Please note the following if you wish to exercise these rights:


Identity: We take seriously the confidentiality of all records that contain personal data. For this reason, please send us your requests regarding such registrations using the email address of the fermag account. Otherwise, we reserve the right to verify your identity by requesting additional information aimed at confirming your identity.


Fees: We will not charge you a fee to exercise any right in respect of your personal data, unless your request for access to information is unfounded, repetitive or excessive, in which case we will charge you a fee. reasonable amount in such circumstances. We will inform you of any fees applied before resolving your request.


Response time: We intend to respond to any valid requests within a maximum of one month, unless this is particularly complicated or if you have made several requests, in which case we will respond within a maximum of two months. . We will let you know if we need more than a month. We may ask you if you can tell us exactly what you want to receive or what worries you. This will help us to act faster and shorten the response time to your request.


Third party rights: We must not comply with a request if it would adversely affect the rights and freedoms of other data subjects.


Targeted rights. Description: You can ask us: to confirm if we process your personal data; to provide you with a copy of this data; to provide you with other information about your personal data, such as the data we have, what we use it for, to whom we disclose it, if we transfer it abroad and how we protect it, how long we keep it, what rights you have , how can you make a complaint, from where we obtained your data, insofar as the information has not already been provided to you by this information.


Rectification: You may ask us to rectify or complete your inaccurate or incomplete personal data. We may try to verify the accuracy of the data before rectifying it.


Deletion of data: You can ask us to delete your personal data, but only if: they are no longer necessary for the purposes for which they were collected; or you have withdrawn your consent (if the data processing is based on consent); or exercise a legal right to object; or they have been processed illegally; or we have a legal obligation in this regard. We have no obligation to comply with your request to delete your personal data if the processing of your personal data is necessary: ​​to comply with a legal obligation; or for finding, exercising or defending a right in court. There are certain other circumstances in which we are not required to comply with your request to delete data, although these two are the most likely circumstances in which we may deny this request. Please note that before exercising this right, you must download from your Fermag account and save all the documents related to the orders made from Fermag, regardless of whether the invoicing was made to you or to another natural or legal person (such as: invoices, warranty certificates). If you do not do this before exercising your right to delete, you will lose all these documents and Fermag will be unable to provide them, as appropriate, because the process of deleting data, respectively Fermag account , with all the data and documents related to it, is an irreversible process.


Restriction of data processing: You can ask us to restrict the processing of personal data, but only if: their accuracy is contested, to allow us to verify their accuracy; or the processing is illegal, but you do not want the data to be deleted; or they are no longer necessary for the purposes for which they were collected, but you need them to ascertain, exercise or defend a right in court; We may continue to use your personal data following a request for restriction, if: we have your consent; or to ascertain, exercise or ensure the defense of a right in court; or to protect the rights of Fermag or any other natural or legal person.


Data portability: You can ask us to provide you with personal data in a structured, commonly used and automatically readable format, or you can request that it be "ported" directly to another data controller, but in each case only if: the processing is based on your consent or on the conclusion or execution of a contract with you; and processing is done by automatic means.


Opposition: You may object at any time, for reasons related to your particular situation, to the processing of your personal data under our legitimate interest, if you consider that your fundamental rights and freedoms prevail over this interest. .

You may also object at any time to the processing of your data for the purpose of direct marketing (including the creation of profiles), without invoking any reason, in which case we will stop this processing as soon as possible.


Automatic decision making: You can ask not to be subject to a decision based solely on automatic processing, but only when that decision: produces legal effects on you; or affects you in a similar way and to a significant extent.

This right does not apply if the decision reached after the automatic decision-making: we need to conclude or enter into a contract with you; is authorized by law and there are adequate guarantees for your rights and freedoms; or is based on your explicit consent.

You have the right to file a complaint with the supervisory authority regarding the processing of your personal data. In Romania, the contact details of the supervisory authority for data protection are the following:


National Authority for the Supervision of Personal Data Processing


B-dul G-ral. Gheorghe Magheru no. 28-30, Sector 1, postal code 010336, Bucharest, Romania


Phone: +40.318.059.211 or +40.318.059.212;


E-mail: anspdcp@dataprotection.ro



Complaints: Without prejudice to your right to contact the supervisory authority at any time, please contact us in advance, and we promise that we will make every effort to resolve any issues amicably.